About Our Team
Corporate Management
Bill Allard
Chief Executive Officer
Bill Allard is the Chief Executive Officer at Athletes' Performance.
Dan Burns
Chief Operating Officer
As the Chief Operating Officer of Athletes' Performance, Dan Burns oversees the management and growth of Athletes' Performance, Inc., and the other seven companies it owns and operates.
Jon Zerden
Chief Technology Officer
Jon Zerden is the Chief Technology Officer of Athletes' Performance. He's responsible for the technology and systems that support the online and training presences, and the in-facility infrastructure and integrated systems.
Chris Hickey
Chief Marketing Officer
Chris Hickey is the Chief Marketing Officer for Athletes' Performance. His primary responsibility is building the Athletes' Performance and Core Performance brands across touch points.
Amy Spurling
Vice President, Finance
Amy oversees the financial management for Athletes' Performance. Her responsibilities include budgeting, audits, banking, cash management, internal controls, as well as financial report and modeling.
Ashley Benson
Senior Staff Accountant
Ashley serves as Senior Staff Accountant in the Finance and Accounting Department.
Tina Burkhead
Director of Human Resources
Tina is the Director of Human Resources for Athletes' Performance.
