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In the News

adidas Launches miCoach Video Game, Developed with Athletes’ Performance

adidas has launched the latest addition to its miCoach family of products: the adidas miCoach video game on Kinect for Xbox 360 and PlayStation Move. As the coaches behind miCoach, Athletes’ Performance is proud to have helped shape the game with training plans, content, and coaching.

The game, which launched last week across Europe and this week in the U.S., provides fitness and sports training plans for athletes in a variety of sports, including American football, soccer, basketball, tennis, and rugby. There are also plans for runners and general fitness plans for men and women.

The innovative training approach in the adidas miCoach video game, as well as the miCoach mobile app and website (http://micoach.com), is based on the Core Performance system and used by athletes at every level all over the world. To learn more, watch the video below.

Tags: Gear, Training, Sports Performance