In the News
Boston.com Interview with Core Performance's Bill Allard
Bill Allard, executive chairman of Core Performance and Athletes' Performance, recently sat down with Boston.com to discuss his career and the success of Core Performance and Athletes' Performance. You won't want to miss his three keys to success in a rapidly growing company.
Says Allard: "In our business, you have to care at your core about helping people get healthier. Athletes' Performance's founder [Mark Verstegen] will stay late at our corporate wellness facilities at Intel to show people how to improve their running form or suggest minor tweaks to their nutrition program—if you're not truly and deeply passionate about what you do, the long hours and late nights aren't worth it. Find something you love and do it incredibly well."
Read the full interview at Boston.com.